Hannah Marie Marcus’ Olde Spyce and Flankers consists of three fragrances that question how oldness and sexiness intersect in perfume and perfume marketing. Olde Spyce is a sketch of Old Spice Classic cologne. For Old Man Spyce the artist added trans-2-nonenal, a molecule associated with “old people” smell, and for Sexy Grandad Spyce trans-2-nonenal and androstadienone, a testosterone byproduct found in male sweat.
Olde Spyce and Flankers is part of Volatile Derivatives, a group exhibition at Olfactory Art Keller in 2025
edition of 1
Hannah Marie Marcus’ Olde Spyce and Flankers consists of three fragrances that question how oldness and sexiness intersect in perfume and perfume marketing. Olde Spyce is a sketch of Old Spice Classic cologne. For Old Man Spyce the artist added trans-2-nonenal, a molecule associated with “old people” smell, and for Sexy Grandad Spyce trans-2-nonenal and androstadienone, a testosterone byproduct found in male sweat.
Olde Spyce and Flankers is part of Volatile Derivatives, a group exhibition at Olfactory Art Keller in 2025
edition of 1